to IDC, during the 2009 Fuji Xerox won the largest market share at the level of SME (Small Medium Enterprise), ie by 17%.Entering 2010, Fuji Xerox not excluded from that position. Today's winner multifunction printer targeted 30% market share in Indonesia the same level.
"Expectations of Fuji Xerox market share this year, we estimate 30% of the total MFP (Multifunction printer) that is present throughout Indonesia. Fuji Xerox's own this year has a total of 12 thousand units, for the type of printer," said Teddy Susanto, Country Manager of Fuji Indonesia Xerox WorkCentre when launching the latest series of Fuji Xerox, at Grand Hyatt, Thursday (21/1/2010).
Although the warlords in the multifunction printer market as a whole Fuji Xerox debuted at No. 3 in 2009. Teddy was admitted to the 2010 Fuji Xerox will continue to try to raise their rankings across all segments.
3 Strategy of Fuji Xerox in 2010
Vincent Sim, GM Fuji Xerox Southeast Asia tells a number of strategies will they play in the year 2010.
"Kamimemilki 3 different strategies. The first one, we have different types of printers for different users at the consumer level, SME, and SME (Small Medium Enterprise)," said Sim.
"The second strategy, the Indonesian distributor 2 which has been working with a good performance. They are Astragraphia and Harrisma. The third is to promote the service and after sales service for customers," he added.
With these three strategies, Fuji Xerox optimistic that this year they still lead the multifunction printer market in Indonesia.
Tidak ada komentar:
Posting Komentar